Saturday, October 29, 2011
Supernatural's Ratings Suck But What Can I Do? 5 Suggestions to Feel Better Other Than Hacking Nielsen
Many things plague a Supernatural fan's world. Anxiety over future deaths (keep breathing Bobby), fandom wars, the CW, and of course hellatus are just a few. Still no foe ever pursued by a Winchester comes close to our greatest adversary. Larger than a Leviathan's shadow, more constant than a Lucifer hellucination, more hysteria-producing than a 2 line plot synopsis, Nielsen is our enemy and he's got a cancellation bear that makes hellhounds look like Lucky. A cunning adversary, he controls the Winchesters' fate far more than angels and demons ever could.
In layman's terms, Nielsen operates under the statistically significant principle, which means the sample size of a survey can be small but still accurate. Increasing the number of participants does not change the percentages. Basically, even though most people don't know anyone who has ever been part of the Nielsen system, it's still mathematically correct....maybe, depending on who you talk to. You should be able in theory to survey 100 varied people you don't know and don't get online (because that's majorly skewed), and find that yes, an absurd number of Americans actually watch Jersey Shore to the detriment of society. Unfortunately, in that same sample, you would find a low number who watch Supernatural or have even heard of it.
Supernatural National Guard run by St. Jon. In fact, go now! They are doing great stuff for Supernatural.
4. Talk it up.....in person, not online - It's highly likely those mythical Nielsen families are not passionate fans who spend every waking hour chatting online about SPN. They probably don't have a favorite website to dissect every detail of the previous week's episode. It's unlikely they have a hellatus countdown dominating their desktop. Warning - you may need to sit down for this - In fact, there are millions of people who watch Supernatural regularly who are not part of the online fandom. I know, it's a shocker. We have to reach out in person, but admittedly even then our chances of talking to an actual Nielsen viewer is slim. So....